As you would have read in my earlier blog post touting that eyebrows are the new LBD, the eyebrow industry has exploded not only because if the increased attention to a perfectly arched brow, but also capitalizing on those poor souls growing up in the 90’s when pencil thin brows were in – and just never filled back in.
There are a ton of great products out there, but where I find a common denominator that separates the winners from the losers is color. Many fall either too ashy or too red (and that’s coming from a redhead!). Smashbox discontinued my fav brow shadow, so off to find a new BFF (brow friend forever) I went.
About Urban Decay’s Brow Box
Urban Decay is well known for their primers and shadows, and while on the hunt saw a bunch of high ratings which landed this in my beauty basket. They have this alt-rock glam/grunge thing going on, targeting those who are into beauty and associate with the fringe, apparent with palettes called “Naked,” photography more goth than glam and bright, bold colors. As a rocker at heart, I enjoy the demo they are going after. I also happen to love them because Gwen Stefani is a spokesperson and she’s my all-time fav. I digress.
Packaging:
They have done a great job of putting this brow kit into a beautiful and functional design. The outer shell is a textured black and deep purple metallic plastic with that although small, has some weight to it.
Their Brow Box kit is one of, if not the best, value as far as handy tools and an all-in-one you’ll come across. The top lid opens up to reveal the brow powders, and then sort of opens like one of those Caboodles from back in the day to present you with some tiny yet helpful tools.
For those who travel a lot, have limited space for beauty tools, or are type A and like everything packaged nicely, you’ll really enjoy this one. You get your choice of three brow powder color options to choose from, and each has an accompanying color to give you some blendable variations.
Here’s what comes in one box:
- 2x colors of brow powder
- Brow wax
- Mini tweezers
- Mini angled brush & spoolie
- Mirror
Isn’t that awesome? The tweezers and brushes won’t replace a higher end version, but they are fantastic when you have that one hair you just need to get and don’t want to go digging, are new to the brow game, or if you’re attempting to pack light.
Application:
Even though I’m a redhead, my brows pull more to a brown. I also deepen my root so I sometimes go a little darker on my brows. I use the color “Brunette Beauty” and mix the lighter color in my inner brow closer to my nose, and then go darker. I’ve had mine for about two years at least, so it’s lasted me a lonnnnng time and I’d say that if I wasn’t running out of wax, it could still go on for another year.
These are also best used for a defined and filled-in brow look. For those who like a more natural tamed look, or just want to fill in a spot here or there, this may be too dramatic for you. Finding a good middle ground between filled in and drawn on, it’s more typical of your Insta brow consumer. Because of that, it also takes some time and care to apply. I do LOVE that it comes with a wax, though. It adds that one extra step of definition and hold.
The down sides are that over time it does become a bit crumbly vs. buttery and the colors don’t blend as well. This also creates some fall out which is easily brushed away, but annoying. Those of us oily-skinned gals may also have some trouble on the most humid days. It certainly isn’t budge-proof.
Overall:
Overall I really like Urban Decay’s Brow Box and would recommend it for the right type of buyer considering the type of look it will give you mentioned above. At $30 for one box, it isn’t the least expensive but certainly approachable for a brow-conscious buyer, and does provide everything you need in one place which is a great selling point.
It isn’t bullet-proof and does have some down sides, so I may venture out to try something else next time. But, I have a feeling I’ll be coming back to my trusty Urban Decay because it is really that good.
Overall: 4/5
Price: $$$$$
Packaging: 5/5
Have you used the Brow Box? Drop us a line in the comments.
ReadHead by Roux Atelier 