In my earlier (and poor college kid days) mascara was something I so wanted to splurge on – I had friends buying Lancome Dificiles by the cha-ching – but I just couldn’t bring myself to do it. My mom always bought Lancome and had the little samples that they gave you, so I’d find myself raiding her stash (thanks mom!). Thoughts of spending $30 or $40 for mascara that you’re supposed to toss (apparently) after 3 months was just unattainable for me. Drugstore whomp whomp it was when my little sample died.
Since then, the drugstore brands have seriously stepped up their game. There’s a billion out there that are just junk. And the shouty plastic and neon craziness for tubing causes me migraines, but there are those gems out there that rival the good ones.
Drugstore vs. Luxury?
First of all, many of the drugstore brands are owned by premium brands i.e. L’Oreal owns Lancome and Maybelline (and a host of others). There are times when you can get a cheaper price and very similar technology. They’re all coming out of the same plant. Also, do your research on blogs and understand what the brushes are meant to do – fat teddy bear shapes, vs combs, vs tiny short brushes. The brush itself is integral to the application. Lastly, primers can certainly help and don’t think one mascara has to do everything on it’s own. Find a really good lengthening and a really good volumizing. Put the lengthening mascara on first, then beef it up with that volumizer for beautiful long, full lashes.
There is a reason though, that luxury brands cost more. Their packaging is usually better, and the quality of the mascara formulation + the brush tends to be better overall. I find that they are just enough less clumpy, and just enough better at separating and holding curl (not all, but most).
Benefit Roller Lash vs. Maybelline Lash Sensational
Maybe she’s born with it? Maybe it’s just really amazing mascara on both counts.
Benefit’s Roller Lash has been my lengthening go-to for a while now. It comes in an adorable black and pink tube with girly details that are still sophisticated. The formulation goes on a deep black with a more wet/shiny look that dries down fairly quickly. It is dark and lengthens considerably, but can still be considered a natural look vs. dramatic falsies. The comb, which in my opinion makes this amazing, beautifully stretches and fans lashes with no clumping while pushing them up with each stroke for up-to-there lashes. Recently I’ve stopped curling my lashes except for special occasions to give them a break and this mixed with my Dior primer makes it almost undetectable that they aren’t curled. It holds the curl all day and gives me an enhanced yet not over the top flirty look. It also provides good volume when mixed with my primer, but for when I’m going out on the town and kicking my heels up, I coat this with Two Face’s Better Than Sex mascara for some super oomph.
For the price, you’re looking at $24 for the full size at .30 oz or $12 for .14 oz for the travel size. I purchase the travel size which lasts me a good 3+ months.
Maybelline’s Lash Sensational has been blowing up the beauty blogger-sphere since it’s arrival as a dupe for Roller Lash. It has a mauve frosty colored plastic tube container synonymous with a drugstore mascara brand. The wand is slightly fatter, and has the similar comb technology. I use two coats which comes out thick and black whilst pushing those lashes up and out. For a tube of this you’re looking at $9 for .32 oz, and there’s almost always sales out there.
When I put these on side by side from afar they both give me striking lashes. They are dark, fanned and curled. The lasting power for both of these did well and I didn’t have any problems with flaking or smudging.
Packaging: Roller Lash wins hands down on the packaging. But, I care more about the function so I’m willing to give that a pass. Lash Sensational isn’t garish or obnoxious, and I am a-OK with that.
Brush & Application: Although very similar, Roller Lash’s brush is a bit deeper with the combs and is a bit smaller making it easier to use. Roller Lash seemed to be a bit more silky and wet, while Lash Sensational was thicker and a dryer lending it to provide more volume out the gate. However, it does start to get borderline clumpy/spidery on my second pass so if you are a multi-coat person you’ll need to work with it a bit with combs to keep that from happening.
Price: Lash Sensational cannot be beat on the price. For more product for almost 1/3 of the price, it’s definitely a bargain – especially if you believe in tossing your mascaras after 3 months. And the formulation for that price is really good. I’m OK with spending $12 on the trial size for Roller Lash, but $24 for this (or any mascara) would be above what I’m willing to spend.
Overall: Lash Sensational is a very strong contender to Roller Lash. If price is an issue for you, then I highly recommend you go with this mascara. It’s easy to get at almost any drugstore (vs. Roller Lash from Sephora) and will give you some voluminous, lengthy lashes.
The one stickler for me is that clumpiness. At a close enough price point ($12 albeit trave size vs $8 for more than double) I’m going to stick with Roller Lash BUT when I need to save up a few pennies Lash Sensational is where I’m headed.
Have you tried either of these? Drop us a line in the comments.